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The International Student Blog

How The Nielsen DMA Ranks Can Help Your Career

Posted on November 25th, 2013 by Jenny Frankel

In the United States, the leader in television viewing data is a company called Nielsen Media Research. While many may be familiar with the role of Nielsen ratings in either condemning a TV show to cancellation or rewarding it with a renewal, the more relevant function of Nielsen to international students looking for American broadcasting […]


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