A unique new strategy is being employed by several university systems in the New England region of the United States to recruit and maintain an actively growing population of international students within their states and on their campuses. Many colleges and universities are now working with independent firms by outsourcing the actual job of locating and recruiting international students interested in studying abroad in the United States to consider applying to, and attending, their school campuses.
One such independent and for-profit company is Navitas, which is currently working to recruit international students interested in studying in New Hampshire and Massachusetts’ area universities. This for-profit venture in education has resulted from a growing concern many state universities simply don’t have the financial budget to take on more direct international student recruitment efforts, despite their desire to bring greater diversity (in both revenues and perspectives) to enhance the overall quality of education and cultural competency on their respective campuses.
To learn more about this new prospective avenue for recruitment to a U.S. university, interesting issues raised by pursuing such an avenue, and to learn more about the specific organizations being hired by American colleges and universities to recruit international students interested in studying in New Hampshire (as well as other U.S. states) check out http://www.npr.org/2011/03/16/134585499/U-S-Schools-Hire-Companies-To-Court-Foreign-Students.